Download the OUCH! Factor™ Report to read the findings of a survey of c.120 Australian agencies and marketers from across the industry. The report reveals agency win rates, why CMOs go to market, how the indies vs the networks perform, which sector gets the spoils of the pitching pot, and which discipline is the most awarded.
NBM’s OUCH! Factor™ report gives detailed analysis of the findings from a national survey of c 120 Australian agencies across digital, media, PR, full service, creative and more.
But with this impressive 1 in 2 win rate, which sector and agency size is reaping the highest rewards? How may hours do agencies spend pitching, what do they have to invest to get the win – and how much is it worth when they do win?
Download the report for more insight on the cost of time spent pitching, the average tenure of an agency, and to understand the OUCH! Factor™ – what it really costs agencies to pitch.
